Privacy policy

Privacy Policy

Last updated: May 30, 2026

Samvelli operated by SAMVELLI FZ-LLC (“SAMVELLI”, “we”, “our”, or “us”) operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience through www.samvelli.ae (the “Services”).

This website is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase or other transaction through the Services, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

1. Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify or be reasonably linked to you.

We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

- Contact details, including your name, address, billing address, shipping address, phone number, and email address
- Financial information, including credit card, debit card, payment card information, transaction details, form of payment, payment confirmation, and other payment details
- Account information, including your username, password, security questions, preferences, and settings
- Transaction information, including the items you view, place in your cart, add to your wishlist, purchase, return, exchange, or cancel, and your past transactions
- Communications with us, including information you include when contacting customer support or sending us an inquiry
- Device information, including information about your device, browser, network connection, IP address, and other unique identifiers
- Usage information, including information about how and when you interact with, browse, or navigate the Services

2. Personal Information Sources

We may collect personal information from the following sources:

- Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information
- Automatically through the Services, including from your device when you use our website, products, or services, and through cookies and similar technologies
- From our service providers, including when we engage them to enable certain technology and when they collect or process your personal information on our behalf
- From our partners or other third parties, where permitted by applicable law

3. How We Use Your Personal Information

Depending on how you interact with us or which Services you use, we may use your personal information for the following purposes:

Provide, Tailor, and Improve the Services

We use your personal information to provide you with the Services, including to perform our contract with you, process your payments, fulfill your orders, remember your preferences and items you are interested in, send notifications related to your account, process purchases, returns, exchanges, or other transactions, create and manage your account, arrange shipping, facilitate returns and exchanges, enable reviews where applicable, and create a customized shopping experience.

Marketing and Advertising

We may use your personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications by email, text message, or other approved channels, and showing you online advertisements for products or services on the Services or other websites. This may include advertising based on items you previously purchased, viewed, added to your cart, or interacted with on the Services.

Analytics, Cookies, and Advertising Tools

We may use cookies, pixels, tags, and similar technologies to help operate our website, improve the customer experience, measure website performance, understand customer interactions, and support marketing activities.

These tools may include Shopify analytics, Google services, Meta/Facebook/Instagram services, TikTok services, Microsoft Clarity, and other approved marketing or analytics platforms used by SAMVELLI. These tools may collect information such as device information, browser details, IP address, website activity, cart activity, purchase activity, and interactions with advertisements or marketing campaigns.

Where required by applicable law, we will request consent before using certain cookies or marketing technologies. Customers may manage cookie preferences through browser settings or available website consent tools.

Security and Fraud Prevention

We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and secure our Services.

If you choose to use the Services and register an account, you are responsible for keeping your account credentials secure. We recommend that you do not share your username, password, or other access details with anyone else.

Communicating with You

We use your personal information to provide customer support, respond to your inquiries, provide effective services, and maintain our business relationship with you.

Legal Reasons

We may use your personal information to comply with applicable laws, respond to valid legal processes, requests from law enforcement or government agencies, investigate or participate in legal proceedings, and enforce or investigate potential violations of our terms, policies, or rights.

4. How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes and subject to this Privacy Policy. Such circumstances may include:

- With Shopify, vendors, and other third parties who perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping
- With business and marketing partners to provide marketing services and advertise to you
- When you direct, request, or otherwise consent to our disclosure of certain information to third parties, such as to ship products to you or through your use of social media widgets or login integrations
- With our affiliates or otherwise within our corporate group
- In connection with a business transaction such as a merger, acquisition, restructuring, or bankruptcy
- To comply with applicable legal obligations, enforce applicable terms of service or policies, and protect or defend the Services, our rights, and the rights of our users or others

5. Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you.

Information you submit to the Services may be transmitted to and shared with Shopify, as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services.

In addition, to help protect, grow, and improve our business, we may use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our store, along with other merchants and Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our store, other merchants, and Shopify.

In these circumstances, Shopify may be responsible for processing certain personal information, including responding to requests to exercise privacy rights over information processed by Shopify. To learn more about how Shopify uses your personal information and any rights you may have, you may visit Shopify’s Consumer Privacy Policy and Shopify Privacy Portal.

6. Third-Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to websites not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions.

We do not guarantee and are not responsible for the privacy, security, accuracy, completeness, or reliability of third-party websites or platforms. Information you provide on public or semi-public venues, including information shared on third-party social networking platforms, may also be viewable by other users of the Services and/or users of those third-party platforms.

Our inclusion of third-party links does not, by itself, imply endorsement of the content, owners, or operators of those platforms unless clearly stated.

7. Children’s Data

The Services are not intended to be used by children, and we do not knowingly collect personal information from children under the age of majority in their jurisdiction.

If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the contact details below to request that the information be deleted.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell,” as those terms may be defined under applicable law, personal information of individuals under 16 years of age.

8. Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee perfect security. In addition, information sent to us may not be secure while in transit. We recommend that you do not use unsecured channels to communicate sensitive or confidential information.

How long we retain your personal information depends on different factors, including whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, enforce agreements, or comply with applicable policies and laws.

9. Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. These rights are not absolute, may apply only in certain circumstances, and in some cases we may decline your request as permitted by law.

Right to Access / Know

You may have the right to request access to personal information that we hold about you.

Right to Delete

You may have the right to request that we delete personal information we maintain about you.

Right to Correct

You may have the right to request that we correct inaccurate personal information we maintain about you.

Right of Portability

You may have the right to receive a copy of the personal information we hold about you and request that we transfer it to a third party, in certain circumstances and with certain exceptions.

Managing Communication Preferences

We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails. If you opt out, we may still send you non-promotional emails, such as emails about your account, orders, transactions, or customer service requests.

You may exercise your rights where indicated on the Services or by contacting us using the contact details provided below. To learn more about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify, you can visit:

https://privacy.shopify.com/en

We will not discriminate against you for exercising any privacy rights. We may need to verify your identity before processing your request, as permitted or required by applicable law.

Where permitted by applicable law, you may designate an authorized agent to make requests on your behalf. Before accepting such a request, we may require proof that the agent is authorized to act on your behalf and may require you to verify your identity directly with us.

We will respond to your request in a timely manner as required by applicable law.

10. Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below.

Depending on where you live, you may have the right to appeal our decision by contacting us, or to lodge your complaint with your local data protection authority.

11. International Transfers

Please note that we may transfer, store, and process your personal information outside the country where you live.

If we transfer your personal information out of the European Economic Area or the United Kingdom, where applicable, we will rely on recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses, equivalent contracts issued by the relevant competent authority of the United Kingdom, or other lawful transfer mechanisms, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for operational, legal, or regulatory reasons.

We will post the revised Privacy Policy on this website, update the “Last updated” date, and provide notice as required by applicable law.

13. Contact

If you have any questions about this Privacy Policy, our privacy practices, or if you would like to exercise any privacy rights available to you, please contact us using the details below:

Samvelli operated by SAMVELLI FZ-LLC

Email:
info@samvelli.ae

Website:
www.samvelli.ae

Registered Business Address:
SAMVELLI FZ-LLC
Compass Building, Al Shohada Road
Al Hamra Industrial Zone-FZ, CWEP4068
Ras Al Khaimah, United Arab Emirates

Phone:
+971 52 768 1091

Pure . Elegant . Timeless.